Jackson Kayak Archives
JK 2004 News

Jackson Kayak hires the man, the myth , the legend

Whitewater Instruction Symposium

Playboating Magazine Survey

Final Rocker File for Prototype

EJ and family is going to North Carolina

Quebec Freestyle Rankings

National Championships Results!

Rock Island Games Results

Emily Playak.com Interview

New Outfitting Trick

National Championships Finals Today at Rock Island

Creekboat- First prototype design almost ready!

EJ tells you more about the Fun

Dropping colors, adding colors in 2005

Drain Plugs - A Better Option

Current National Championships Standings

1st Super Star

J3 Helmets

First Star out of the mold today

A Star is Born!!!

News 10 coverage

EJ wins annual pool rodeo

New line of Fun family T-shirts available

Jackson family hits Outdoor Retailer

Stephen Wright newest team Jackson member

Making the first All-Star

Super Star shipped to Mold maker

Four new models

www.xackers.net is a great site

RMOC Kids Camp in session

How to Outfit Your Jackson Kayak

Ottawa River Clinic

Creekboat design phase starts

Fun 1, 2 Fun, Fun, 4 Fun, and Super Fun produced

Fun 1.5 Mold being made

Star, All-Star, and Super Star molds being made

New USA Freestyle Scoring System

Production Manager Job Opening

Fun 1.5 Plug is Finished

All-Star Mold is Underway

Production Behind Schedule

Doc Fun

Star, SuperStar, Fun 1.5

Jackson Kayak Factory

Jessie Stone Outside Online

All-Star Unveiled

Where's My Boat EJ?

EJ & Clay Make Top 5

Quality vs Quantity

Boats Delivered to CCK

Sierra South

Family Goes Cross Country

2004 Jackson Family Event Schedule

Family Hits the Road

Fun 1 a Hit

Boat Colors

Fit & Trim 2004

Fun 1s In House

New Release Dates

Fun 1 Cross-Linked

Fun 1 Bone Dry

Fun 1 < 20 lbs

Jackson Kayak Front Page

All-Star Freestyle Champ

Rolling & Bracing DVD

Jackson Kayak Facility Open

Canadian Prices

Boat Colors Decided

Fun Computer File

Call Your Local Dealer

DVD Filming Finished

Fun Series Completed

Fun 1 & All-Star Put Through Paces

Fun 1 & All-Star Almost Ready To Paddle

Jackson Kayak Opens First Dealer

 

Jackson Kayak News

Today was a decisive moment in Jackson Kayak history. Quality or quantity?

April 23, 2004

Some miscommunication caused the 2 Fun hulls to be molded with a finished weight of 21 pounds. The “shot weight” was supposed to be 21 pounds giving you a hull weight of 20 pound after the cockpit is trimmed out. This meant that the assembled weights of the 2 Fun were 27.5 pounds (1.5 pounds more than we promised). Although this is still many pounds lighter than anybody else; it not what we promised. We turned 20+ first quality kayaks into demo boats today. It was an easy call only because we made a promise and will do anything in our power to keep it. If a boat is 1.5 pounds heavy, it is not first quality, period. Quality over quantity is what we will shoot for in everything we do. Less dealers, less boats molded, more focus on each boat. The downside is that you can’t find your favorite Jackson Kayak in any color you want in any store you wander into without either waiting, ordering it, or getting lucky. Yes, we will get over the hump quickly and you will have your boat at your favorite dealer soon. You will still have to order your favorite color probably.

I hope you don’t mind this business strategy. We figure that you believe in our promises, and we will live up to our word, because we have plenty more coming your way in the next 25 years!

EJ

 
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